The #1 UK Event for Progressive Customer Engagement, CX, and Digital Service Leaders

12 - 14 May, 2025 | Allianz Stadium, Twickenham, London

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Dom Dwight

Strategy & Innovation Director Bettys & Taylors

Dom Dwight is Strategy & Innovation Director at Taylors of Harrogate, who are best known as the makers of Yorkshire Tea. He started out as the in-house copywriter 16 years ago before going on to lead the marketing team, who took Yorkshire Tea from distant fourth place to become the UK's number one brew. Dom puts this success down to the brand’s distinctive voice and uniquely human feel, which they built through consistently creative customer interactions. (And a great product too, of course.)

Tuesday 13th May 2025

12:15 PM PRESENTATION: MOMENTS THAT MATTER: WHEN TO SAY ‘YES’ & CREATE CUSTOMER MAGIC

Discover how to craft meaningful and memorable experiences that turn customer interactions into brand-defining moments.
Learn how creativity and going the extra mile can transform brand perception and foster lasting loyalty.
Explore real-life examples of surprising and delighting customers in ways that are both impactful and measurable.

Check out the incredible speaker line-up to see who will be joining Dom.

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