Customer Insights and Analytics

In this article we break down why customer service excellence matters, and we explore the most effective methods to do it right.

Learn how to use customer journey analytics to improve customer journeys, increase retention, and drive growth.

EasyJet holidays’ Senior Strategy Manager Louie Davis takes us on a tour of the various stages in the consumer journey in the travel space.

Rik McCrossan of Orange Business and Patrick Bosworth of Genesys join us to discuss the core pillars of successful customer journey orchestration.

B&Q’s Head of Customer Experience Bethan Lynch explores how mobile apps (when done right) can become a into a Loyalty-Driving Asset

Find out how to strike a balance between regulatory data compliance, building consumer trust, and creating opportunities for business growth using customer data

How to attain true business value with a single data platform to Deliver CX with a Unified Approach.

Discover how to engage customers in a whole new way by leveraging customer data platforms to collect, unify, analyse, and activate customer data.

Uncover service challenges, key investment priorities, and trends in the Financial Services sector.

Business agendas are driving a key focus in this area for 2021. Insights from eGain cover the 7 Customer Service Mistakes To Avoid Making in 2021.

Insights from EGain exploring the importance of digital customer engagement, as the new (ab)normal requires businesses to do more with digital to succeed and grow in this environment.

Consumers are now looking for empathy in digital and human interactions, more than ever. This shift has created a surge in the importance of trust and loyalty with customers, and subsequently the radi...