Customer Experience
The contact centre is one part of a bigger whole: the customer experience (CX). Discover what factors impact your CX and learn from the brands that do it best!
The Future of Contact Centre Agents - The full report
March 06 by Simon HallA deep dive into The Future of Contact Centre Agents and how evolving expectations, complexity, and empowerment are reshaping customer service.
The Path to Omnichannel Customer Engagement
March 03 by Simon HallFor nigh on two decades, driving omnichannel excellence has been the prevailing mandate in customer strategy. We unpack where brands stand today.
The State of Customer Management in 2026
January 27 by Simon HallGain a clear view of how customer management is evolving – and what it takes to deliver unified, high-impact CX in 2026.
Redefining Customer Care Through Social Work
January 14 by Simon HallThe initiative, led by Katie Orme, the brand’s Head of Service for Social Work, represents a significant strategic shift from transactional service to more holi
Navigating AI Adoption Against Europe’s Regulatory Landscape
November 14 by Simon HallCristina Conti of Google Cloud unpacks how EMEA businesses can scale AI responsibly, embedding it into core operations while staying compliant.
The BPO Approach Powering TUI’s Customer Service
November 14 by Simon HallLeo Ooms explains how TUI’s customer care is evolving fast through strategic BPO integration and a programme of continuous innovation.
Unpacking the Guiding Principles Behind CX Excellence
November 14 by Simon HallCCW Europe Summit 2025 host, Maryam Moshiri, describes her key takeaways from the event - from leadership lessons to the importance of human-centred service.
Tommy Hilfiger: Balancing Global Reach with Local Impact
November 14 by Simon HallAlex Langlois outlines how Tommy Hilfiger blends global brand consistency, local strategies, and innovation to engage consumers in a fast-changing fashion world
The AI Playbook Transforming CX at Commerzbank
November 13 by Simon HallAI is redefining banking. Commerzbank’s playbook shows how governance, literacy, and innovation combine to deliver real customer impact.
What’s Next in Personalisation?
November 13 by Simon HallExplore how personalisation drives growth, where it makes the biggest impact, and where leading brands are prioritising it on their agendas.
Inside the Omnichannel Evolution of SEAT and CUPRA
November 13 by Simon HallJohannes Brott reveals how SEAT and CUPRA are using AI and a reimagined omnichannel approach to elevate their customer care to new levels.
What Is Unified Customer Experience (UCX)?
February 27 by CCW Europe DigitalA practical blueprint for building a unified customer experience – aligning omnichannel infrastructure, shared data, and AI-driven intelligence to drive measurable business impact.
