View from the Boardroom: Insights from smart Europe
Dive into exclusive insights from Aymen Ismail, Head of Customer Engagement at smart Europe to find out how to enhance the customer and employee experience
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Without a doubt, technology is the single biggest enabler of experience. It facilitates personalisation, provides insight and data, and enables innovation. But access to technology alone does not guarantee a winning experience.
CCW Europe Digital sat down with Aymen Ismail, Head of Customer Engagement at smart Europe GmbH, to get his thoughts on how to win big in the experience economy.
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