ELIMINATING SILOS.

UNIFYING CX. 

CREATING HUMAN-CENTRIC EXPERIENCES.

Today’s customers do not see marketing, sales, service, or product. They see one experience. Delivering a unified, connected customer experience is no longer optional. It is a strategic imperative.

Yet making Unified CX real is complex. Fragmented data, organisational silos, legacy systems, and rising privacy demands stand in the way of a true single customer view.

The CCW UK Summit exists to tackle this challenge head-on. By bringing together industry leaders, innovators, and practitioners, this event turns CX unification from theory into execution, aligning strategy, technology, and human empathy to create seamless, personalised experiences that drive loyalty, growth, and competitive advantage.

YOUR 2026 SUMMIT WILL BRING TOGETHER...

350+

Attendees

75+

Speakers

200+

Companies

20+

Sponsors

EXPERT SPEAKERS INCLUDE

STAR SPEAKER

RORY SUTHERLAND

Join Rory Sutherland for an exclusive session exploring how behavioural science can transform customer experience by understanding how people really think, feel and make decisions. Through real world examples, Rory will show how small changes in framing, language and experience design can deliver disproportionate impact across engagement, trust and loyalty.

Following the session, CCW Europe Premium Members will be invited to a meet and greet and book signing of Alchemy: The Surprising Power of Ideas That Don’t Quite Make Sense. Rory is the founder of Ogilvy’s Behavioural Science Practice and a celebrated writer, speaker and TED Global presenter whose work continues to shape how organisations think about influence, creativity and human centred experience design.

Brand & Marketing Experience

    • Brand strategy that aligns purpose, promise and performance
    • Translating brand meaning into content, design, service and digital channels
    • Unifying data and insight to eliminate silos and inconsistency
    • Creating emotionally intelligent, customer-centric brand experiences
    • Aligning teams around a shared narrative and measurable outcomes
    • Ensuring real-time experience delivery reflects brand intent
    • Driving engagement, loyalty and commercial impact through coherence

Digital Design & Experience

    • End-to-end digital experience strategy across channels and platforms
    • Experience design grounded in shared customer insight and data
    • Aligning product, design, marketing, data and service teams
    • Simplifying fragmented systems and clarifying ownership
    • Enabling personalisation through unified platforms and context
    • Reducing friction and anticipating customer needs
    • Improving operational efficiency through better digital coordination

Service & Operations Excellence

    • Advancing CX maturity beyond experimentation into scalable delivery
    • Applying AI in ways that enhance, not dilute, human experiences
    • Unifying customer insight across data, operations and teams
    • Strengthening governance, accountability and decision-making
    • Embedding customer-centric thinking across the organisation
    • Evolving measurement frameworks to reflect real CX value
    • Driving continuous improvement and operational excellence

Agent of the Future is a dedicated development experience designed to recognise, invest in, and elevate the next generation of customer experience professionals. As automation accelerates and customer expectations rise, agents are no longer just problem-solvers – they are brand ambassadors and future leaders.

This programme is for high-potential contact centre and digital service agents who are actively shaping customer interactions today and want to build the confidence, skills, and mindset to lead tomorrow. Through immersive learning, mentorship, and industry insight, participants gain practical tools in emotional intelligence, leadership, and personal branding.

The result? More engaged agents, stronger CX performance, and a future-ready workforce – supported by a bursary that removes financial barriers to participation.

WHAT OUR ATTENDEES HAVE TO SAY

Career-changing. The CX workshops expanded my perspective and gave me real food for thought.

Lee McIntosh, Team Leader, BT

Great experience meeting likeminded people and learning from different industries with shared challenges.

Vivek Yarrabothula, Global Customer Service Lead, Bayer Crop Science

Valuable to see how many of us face similar challenges and to share ideas on improvement.

Flur Huysmans, Head of Customer Experience, The Bread Factory

A great mix of presentations and discussion, our AI debate was so engaging we could have gone on for hours.

Kate Jones, Head of Data Product & Strategy, Coventry Building Society

My first event of this scale and I was very impressed, great connections, learnings, and even new friends.

Daryl Wilkes, Director of Customer Care, ASOS

So many industries, shared challenges, and real opportunities. I’ve been before, and that says it all.

Vesselina Assenova, Relationship Center Lead Romania & SE, Avon

The CCW UK Summit is a truly inspiring platform for sharing experiences and ideas.

Zoe Spurgeon, Vice President Operations, Smartest Energy

A fantastic community where people genuinely want to connect and help one another.

Meko Elmekawy, Chief AI & Digital Innovation, enercity

A real cross-section of industries, with everyone open to sharing ideas and perspectives.

Alan Ranger, Vice President, Marketing, Cognigy

I met people I never would have otherwise, sharing challenges, ideas, and a real sense of support.

James Hide, Head of Strategy and Transformation, Service Europe, BP

Invaluable networking and idea-sharing. You realise you’re not alone. If you’re thinking of coming, do it.

Naomi Rankin, Global Customer Care Manager, LUSH

Insightful discussions, practical takeaways, and great conversations with people facing similar challenges.

Faye Bailey, Quality Lead, Halfords

RELIVE THE TRANSFORMATIVE CCW UK SUMMIT 2025

Explore standout insights on AI, leadership, and CX innovation in our exclusive Wrap-Up Report.

JOIN THE CCW UK SUMMIT
Get in touch with our partnerships or delegate team for more information on the event.

#212854