AI is rewriting the rules of customer engagement in financial services – but realising its full potential is dependent upon getting multiple organisational ducks in a row. Here, Jordany Werzner-Regalado, Product Owner AI and Innovation at Commerzbank, dives into how the technology is helping the bank sharpen its competitive edge.
Jordany outlines Commerzbank’s Three Pillars approach to AI implementation – based on strategy, governance, and AI literacy – and explains why his team places a laser focus on scalable, future-proof solutions. He also discusses overcoming industry challenges, from talent gaps to data silos, and how early stakeholder involvement builds trust while driving adoption.
Key themes:
- How to establish a strategic vision for an AI transformation
- The method Commerzbank uses to choose which AI applications to scale
- The biggest roadblocks in the company’s AI journey so far
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