Georgia Bradbury-Adams

Georgia Bradbury-Adams

Head of CX Transformation Motorway
Georgia Bradbury-Adams

Agenda Day Three

10:10 AM PRESENTATION: FROM IMPLEMENTATION TO IMPACT: SCALING AI & CX INITIATIVES THAT DELIVER LONG-TERM VALUE

Early results from AI and customer experience initiatives can demonstrate their potential, but lasting value depends on scaling them consistently and sustainably across the organisation. This session explores how organisations are moving beyond isolated successes to embed AI and CX into day-to-day operations, ensuring initiatives are adopted, optimised and continuously improved.  

  • Scaling successful AI and CX initiatives across teams, channels and markets  
  • Embedding new ways of working by aligning people, processes and governance  
  • Sustaining adoption, momentum and measurable operational and commercial value over time 

Check out the incredible speaker line-up to see who will be joining Georgia.

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CCW Europe Digital

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