Agenda Day Two - Tuesday 23rd May 2023 [CEST]

8:00 am - 8:30 am Registration & Networking Breakfast


8:30 am - 8:35 am Chairperson's Opening Remarks & Welcome

8:35 am - 9:00 am Presentation: A Masterclass in Nourishing Talent Through Learning & Self Development

Rita Carezzano - Head of Customer Knowledge & Design, lastminute.com

-        Utilise community leaders, peer-to-peer learning, development paths, workshops and other tools to promote a self-learning environment

-        How to achieve a 50% promotion and retention rate among employees in a workforce engagement scheme

-        Ensure that your digital projects have a human focus and successfully incorporate and utilise employee feedback

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Rita Carezzano

Head of Customer Knowledge & Design
lastminute.com

9:00 am - 9:25 am Presentation: Grow Customer Value During a Period of Uncertainty Through Proactive Engagement

Meko Elmekawy - Head of Digital Capabilities, EnBW Energie Baden-Württemberg AG

-        Actively build better customer relationships through proactive engagement, trust and transparency

-        Get a deeper understanding of customer needs with AI modelling

-        Reduce churn and customer journey friction 

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Meko Elmekawy

Head of Digital Capabilities
EnBW Energie Baden-Württemberg AG

9:25 am - 9:50 am Presentation: From Chatbots to TikTok: How to Win at Customer Service in the Social Age

Aymen Ismail - Head of Customer Engagement Solutions, smart Europe GmbH

-        How smart Europe have successfully branched out into messaging platforms such as Whatsapp, iMessage and social media platforms such as TikTok

-        How to make an informed decision on which platforms to integrate to ensure customer value, how to manage GDPR regulations and how to ensure workload distribution

-        Strengthen your brand USP and boost customer acquisition 

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Aymen Ismail

Head of Customer Engagement Solutions
smart Europe GmbH

9:50 am - 10:10 am Networking Break


10:15 am - 10:45 am One-to-One Business Meetings

Use our concierge service for consultative 1-2-1 meetings to enable much-needed networking and meetings with potential partners.

10:50 am - 11:20 am One-to-One Business Meetings

Use our concierge service for consultative 1-2-1 meetings to enable much-needed networking and meetings with potential partners.

11:25 am - 11:55 am Fireside Chat: Is NPS Dead? Here's a Deeper Approach to Closing the Loop on VOC

Katalin Fritz - Chief Customer & People Officer, Marley Spoon

-        Understand which feedback programmes are providing the best results, the use of AI for predictive analytics and how to link a good VOC initiative to customer loyalty

-        How to effectively manage data collection and privacy regulations

-        Bring VOC best practice into Voice of the Employee

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Katalin Fritz

Chief Customer & People Officer
Marley Spoon

11:55 am - 12:20 pm Presentation: Consumer Sustainability Strategy: Your Secret Advantage in a Cost-of-Living Crisis

Henny Steiniger - VP Customer Experience, Customer Care & Loyalty, MediaMarktSaturn

-        How to make sustainability a meaningful economic strategy and a core focus of your customer roadmap

-        Make products and services more accessible by promoting a culture of conscious consumption

-        How to overcome resource and capacity challenges

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Henny Steiniger

VP Customer Experience, Customer Care & Loyalty
MediaMarktSaturn

12:25 pm - 12:55 pm One-to-One Business Meetings

Use our concierge service for consultative 1-2-1 meetings to enable much-needed networking and meetings with potential partners.

1:00 pm - 1:30 pm One-to-One Business Meetings

Use our concierge service for consultative 1-2-1 meetings to enable much-needed networking and meetings with potential partners.

1:30 pm - 2:30 pm Networking Lunch

Enjoy a delicious lunch over conversation with your CX peers.

2:35 pm - 3:35 pm Roundtable Discussion: Create a Recruitment & Retention Competitive Advantage Through Your Brand USP

Nina Holbrecht - Department Head Retail Banking, GLS Bank

-        -        How a German financial services leader & Co-Founder of the Global Alliance for Banking on Values built a competitive advantage with value-based, socio-ecological banking

  • Create a more horizontal organisational structure with a people-first culture of transparency and equal opportunity

-        Employee engagement and incentivisation tips and tricks that can be integrated into your business

-        The importance of creating your ‘north star’  

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Nina Holbrecht

Department Head Retail Banking
GLS Bank

3:35 pm - 3:40 pm Chairperson's Closing Remarks

3:40 pm - 3:40 pm End of Exchange Day Two