WELCOME TO THE CCW UK SUMMIT

11-13 May 2026 | Novotel London West, UK

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Partnership Opportunities

Zack Wragg

Senior Product Owner–Digital Commerce Transformation Merlin Entertainments

Wednesday 13th May 2026 - Summit Day 2

2:00 PM PANEL DISCUSSION C: PUTTING CX AND PERSONALISATION ON THE BOARDROOM AGENDA

CX initiatives often fail not because of lack of strategy, but because they never reach the decision-makers who can fund and prioritise them. This panel explores how leading CX and data professionals translate insights into boardroom action, create measurable ROI, and turn pilot projects into organisation-wide change.

• Investigate how CX and data leaders secure board-level buy-in, demonstrate measurable ROI, and build organisational confidence

• Turn small, high-impact use cases into proof points that drive departmental alignment and cultural change

Check out the incredible speaker line-up to see who will be joining Zack.

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QUESTIONS?

Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: +44 (0) 1135 210 042
Fax: 44 (0) 207 368 9301
Email: enquire@iqpc.co.uk