Rosie Franca

Rosie Franca

Head of Customer Experience, Midlands & East Natwest
Rosie Franca

Workshop Day

11:15 AM SESSION B: TURNING DATA INTO DECISIONS: DRIVING CX AND COMMERCIAL PERFORMANCE

Many organisations generate large volumes of data but still struggle to use it effectively. Fragmentation across systems, teams and priorities often limits visibility, making it difficult to turn insight into action and slowing decision-making. Without clear ownership, customer experience initiatives can lose momentum and fail to deliver meaningful impact.

This session explores how organisations are bringing data and teams together to create a clearer customer view, strengthen accountability and ensure insight supports both operational and commercial performance.

  • Improving visibility across the customer lifecycle
  • Connecting data, teams and processes to support faster decisions
  • Moving from reporting to measurable action and accountability

Check out the incredible speaker line-up to see who will be joining Rosie.

Download The Latest Agenda