Katie Butterfield

Katie Butterfield

Head of Customer Operations NatWest Rooster Money
Katie Butterfield

Executive Exchange Day Two - Wednesday, 5th November 2025

9:05 AM PRESENTATION: BUILDING LIFELONG LOYALTY: STARTING FROM THE FIRST EXPERIENCE

Discover how NatWest Rooster Money are creating long-term customer relationships by helping families and children build financial confidence early; fostering loyalty that lasts a lifetime.

•                         Discover how building strong financial habits in families supports wellbeing and fosters long-term trust in banking

•                         Learn how NatWest Rooster Money uses data and agile practices to better understand and serve customers in more personal ways

•                         Hear how the Rooster Money experience delivers lasting value through flexible options and personalised nudges that evolve with customers and drive lifelong engagement

Check out the incredible speaker line-up to see who will be joining Katie.

Download The Latest Agenda