Abby Hugglestone

Abby Hugglestone

Director, Contact Centre Norwegian Cruise Line
Abby Hugglestone

Executive Exchange Day One

10:50 AM SESSION A: TURNING ENGAGEMENT INTO REVENUE: DRIVING COMMERCIAL PERFORMANCE THROUGH THE FRONTLINE

As organisations look to unlock more value from their contactcentres, the focus is shifting from service delivery to commercialimpact. This session explores how to align frontline engagementwith revenue outcomes, ensuring teams are not just supporting customers but actively driving growth.

Through Abby's experience of embedding a sales culture within service environments, it will highlight how gamification, incentives and performance visibility can influence behaviours, improve conversion and increase revenue per interaction.

  • Aligning engagement strategies with measurable commercial outcomes
  • Using gamification and incentives to drive frontline performance
  • Embedding a sales mindset within service environments
  • Motivating and managing performance across remote teams

Check out the incredible speaker line-up to see who will be joining Abby.

Download The Latest Agenda

In Partnership With:

CCW Europe Digital

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