Explore the attendee profile from CCW Europe Summit 2025 - a sample of the brands and leaders who joined us in Amsterdam for Europe’s premier customer contact and CX event. The 2025 attendee list showcases the organisations and job titles represented across industries, highlighting the seniority and diversity of the community that makes CCW Europe the region’s most influential CX gathering. 

Part of CCW Europe Summit 2025, the Agent of the Future experience brought together a select group of rising CX professionals for a day of focused learning, inspiration, and growth. Across interactive sessions and hands-on workshops, participants explored what it takes to thrive in the modern contact centre - from mastering emotional intelligence and customer empathy to leveraging AI tools that are redefining the agent role. Built for a small group of hand-picked participants, this exclusive programme delivered practical insights, peer connection, and the tools to accelerate career development in a fast-evolving industry.

Stay tuned for details on the 2026 Agent of the Future programme, where we’ll continue empowering the next generation of CX leaders.

The CCW UK Summit 2025 brought together over 400 customer experience leaders, innovators, and pioneers for three transformative days of inspiration, insight, and connection.

Designed around the theme Breaking Silos, Building Unification, the Summit redefined what it means to lead the experience landscape today. Trailblazing brands like adidas, HSBC, British Gas, Octopus Energy, LNER, and Bolt didn’t just share their strategies – they challenged the industry to rethink its core assumptions.

What we learned:

• AI is everywhere – and it’s emotional now. From AI tools tuned to local nuance to self-service that defuses stress, leading brands are using AI to scale empathy – not just efficiency.

• CX now belongs in the boardroom. No longer a support function, CX is a vital strategic growth engine – and leaders are proving it with measurable outcomes.

• Frontline is the future. Human connection remains irreplaceable. Empowered agents are becoming CX ambassadors – resilient, strategic, and brand-defining.

• Design with intent, backed by intelligence. Real-time data is the fuel behind modern service models that do more than respond – they anticipate and turn every interaction into a competitive edge.

Workshops. Masterclasses. Fireside chats. Every moment of the Summit reinforced a single truth: The future of CX is cross-functional, human-centric, and built on insight. Download our Wrap-Up Report to unpack the essence of the event.