The #1 European event series for progressive
contact centre, CX and digital service leaders

06 - 08 October, 2025 | The Passenger Terminal & Mövenpick Hotel Amsterdam City Centre

Cheryll Aganda

Chief of Advisory Services and Applied Insights Transcom

With over 20 years of experience in the outsourcing and offshoring industry, Cheryll is a seasoned customer experience leader and process excellence specialist. She currently leads Transcom's CX Advisory and Applied Insights services, leveraging her strong process engineering expertise to ensure the successful implementation of technology solutions. Her expertise and knowledge in COPC standards and her background in Machine Learning and Artificial Intelligence from MIT further enhance her ability to drive transformative CX initiatives.

Workshop Day - Monday, 7th October 2024 [CET]

11:00 WORKSHOP E: REDEFINING CX SERVICE OPERATIONS IN THE NEW GEN AI ERA

This workshop is designed to place service operations at the core of your strategy. It will provide a holistic view of how technology and human ingenuity can work together to create exceptional customer experiences.  

  

  • Customer journey mastery: Gain deep insights into the customer journey   
  • Synergy of people & technology: Learn how integrating technology with human expertise adds unparalleled value to your service operations and enhances efficiency   
  • Digital transformation use cases: Explore innovative strategies for digital transformation in service operations, focusing on practical applications of GenAI tools to streamline processes   
  • Creating future-ready service models: Gain insights into building agile, resilient service operations that can adapt to changing market dynamics   
  • The value mix: Foster an "outcomes" culture, balancing the Total Cost of Ownership (TCO) optimisation while boosting NPS


Conference Day One - Tuesday, 8th October 2024 [CET]

Check out the incredible speaker line-up to see who will be joining Cheryll.

Download The Latest Agenda