Ash Hallett

Customer Engagement AI Lead UK&I Google

Ash Hallett is a CX thought leader with a history of engaging and innovating alongside some of the largest companies in EMEA. He has worked alongside customers to bring transformative change across numerous sectors, bringing a keen eye for opportunities to disrupt and transform whilst maintaining operational excellence and the highest standards of Customer Experience. With a background in workflow and automation from his time at companies such as Servicenow, Ash joined Google in 2024 to lead their Customer Engagement GTM in UK&I. An ex-professional Rugby player with a passion for tech, Ash now lives in Bath and is based out of Google's London office.

Summit Day One - Tuesday, 7th October 2025 [CET]

11:00 PANEL DISCUSSION: TRANSFORMING CUSTOMER ENGAGEMENT WITH AI: KEY STRATEGIES FOR SUCCESS

  • Learn how to establish a clear, strategic vision for large-scale, future proof, AI-powered transformation   
  • Discover proven strategies for managing complex change  initiatives and navigating challenges that arise during  large-scale AI transformation efforts  
  • Gain insights into how to prioritise AI transformation goals, ensuring a focused approach that maximises business impact 


Check out the incredible speaker line-up to see who will be joining Ash.

Download The Latest Agenda

In Partnership With:

CCW Europe Digital

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