Jeroen Minneboo

Jeroen Minneboo

Director Customer Operations Essent
Jeroen Minneboo

Workshop & Hackathon Day - Monday, 5th October 2026 [CET]

9:30 Workshop D: The Customer We Unintentionally Exclude

Millions of people struggle with reading, writing, numeracy, or digital skills, yet most organisations design their services as if everyone can easily keep up. Through Essent's journey towards more inclusive communication and service design, participants will discover how customers – and employees – can be excluded without anyone intending it. This interactive session challenges leaders to rethink how they design communication, digital experiences, and processes so that everyone can participate with confidence. 
Learning Objectives 
  • Understand how limited literacy and digital skills affect customer experience, service performance, and inclusion
  • Identify where communication, processes, and digital experiences unintentionally create barriers for customers and employees
  • Apply a practical inclusion audit to assess and improve customer-facing journeys and communications 
Key Takeaways 
  • A leadership perspective on why inclusive service design is a strategic business priority, not just a communication challenge
  • A practical framework to identify exclusion risks in customer communications, digital services, and operational processes
  • Clear actions to help create customer experiences that are easier to understand, use, and trust


Check out the incredible speaker line-up to see who will be joining Jeroen.

Download The Latest Agenda