Cristina Rutgers-Astolfi

Former Global Head of Analytics for Customer Support IKEA

Michał Ostaszewski leads customer experience work at Inter IKEA, based in the Netherlands. His focus is Customer Experience Management across both consumer and business customers, currently prioritising Voice of the Customer at scale - what organisations do with millions of pieces of feedback a month, and why so little of it turns into decisions - alongside behavioural analytics in physical customer meeting points. Beyond his corporate role, he writes and speaks on value degradation through optimisation: why no one decides to make the experience worse, and it gets worse anyway

Check out the incredible speaker line-up to see who will be joining Cristina.

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